Every visitor, briefed — every behavior, an audience.
OnTracks already captures every click, scroll, and form submit on your site. The Intelligence add-on turns that capture into something your sales team can act on, and your ad accounts can target.
Brief your sales team on every visitor
An OnTracks-generated read of who the visitor was, what they wanted, and the one next move that closes them. Read in 10 seconds before you pick up the phone.
Turn intent signals into campaign keywords
Every in-site search query, ranked + deduped, ready to feed your Google Ads + product roadmap. Stop guessing what your visitors want — they typed it.
See which campaigns actually convert
UTM-aware attribution across every session. Which medium, which channel, which referrer drives the most form submits, not just the most clicks.
Find where your funnel leaks
Cross-page drop-off, step by step, across the real visitor journeys. Pinpoint the page-step that costs you the most converted visitors.
Push behavior segments back to ad platforms
"Viewed 3+ products in 30 seconds", "scrolled to checkout without clicking buy" — behavior segments built from your live sessions, pushed automatically to Meta Custom Audiences + Google Customer Match every 5 minutes, as retarget audiences + lookalike seeds.
Know which campaign actually drove the sale
Committed Q3 2026Multi-touch attribution, 5 rule-based models (last-touch, first-touch, linear, time-decay, position-based), computed over your existing sessions — nothing to re-tag. When it ships, the Very heavy bracket moves from $149 to $249/mo; no other bracket moves.
Free baseline vs Intelligence add-on
| Capability | Free baseline | Intelligence from $29/mo |
|---|---|---|
| Sessions table + detail drawer | Included | Included |
| Form schemas + status hierarchy | Included | Included |
| Per-visitor IA brief | — | Add-on |
| Top in-site searches | — | Add-on |
| Top UTM sources / attribution | — | Add-on |
| Cross-page funnel + drop-off | — | Add-on |
| Behavior segments → CAPI export | — | Add-on |
| Multi-touch attribution (5 models) | — | Add-on · Q3 2026 |
Common questions
How is this different from GA4 / Mixpanel?
Is the visitor data shared with any third party?
Can I cancel the add-on without losing the data?
Every visitor, briefed — every behavior, an audience.
OnTracks already captures every click, scroll, and form submit on your site. The Intelligence add-on turns that capture into something your sales team can act on, and your ad accounts can target.